HOUSE INTRO - Day Three Fragrances

Day Three Fragrances is a niche perfume house founded in 2022 by Michael Paul, a former professional magician turned perfumer. What started as a creative outlet during the pandemic quickly became something more meaningful, encouraged by his daughter Dakota, who reminded him that art is about sharing rather than competing. That mindset sits at the heart of Day Three, where personal stories, cultural heritage and emotion guide every release.

The identity of Day Three Fragrances is deeply intimate and handcrafted. These are small-batch creations inspired by Michael’s Dominican roots, life experiences and moments that carry personal weight. The compositions lean expressive and soulful rather than loud or trend-driven, often centering around comforting accords like coffee, woods and soft sweetness. This is a house for people who appreciate fragrance as storytelling, where imperfections feel human rather than polished away.

Despite being young, Day Three has already earned serious respect within the indie fragrance world. The standout release La Tacita de Café won the Aftel Award for handmade perfumes at the 2023 Art and Olfaction Awards, putting the brand firmly on the map. Day Three Fragrances feels less like a product line and more like an ongoing personal journal, which is exactly what makes it resonate.

Joe A.’s Starter Pack

La Tacita de Café
Rich coffee with soft sweetness and a cozy, lived-in warmth. Comforting and nostalgic, this one feels like a quiet morning moment captured in scent.

Ambar Dominicano
Warm amber and resin with a personal, almost nostalgic feel. Feels like a memory you didn’t realize you missed until it showed up.

Say Less
Smooth woods and soft musks with a clean, modern feel. Understated and confident, this one works effortlessly as an everyday signature.

Day Three Fragrances is a reminder that fragrance doesn’t need to be loud or expensive to be meaningful. It’s thoughtful, personal and rooted in real moments, which makes the brand feel honest in a crowded niche space. When scent is created with intention and heart, it shows!

What say you, guys? Have you gotten your nose on any of these, and if so, what’s been your experience? Did any of these feel like a little bit of olfactory magic or one that surprised you more than expected? If you haven’t explored Day Three yet, which creation would you want to experience first? Love to hear from ya!